Its been 4 months now since the change in Googles trademark policy in the UK which opened up bidding on previously restricted trademarked keywords inline with the U.S.
I analysed the landscape 2 days after the change was put in place and noted that even in that short 2 day period many advertisers who decided to [...]

It’s festival season and I have been browsing here and there getting all excited about seeing some great bands and having a few beverages in the sun rain.
Anyway, NME is first for music news (apparently) but it also seems their forums have been totally nuked by spam. The main forum boards has a nice toolbar [...]

There is still some debate whether the search engines place any weight on keywords used within page urls and that’s actually what I wanted to quickly test. So I set up a couple of pages from this blog and included unique words within the page url, one separated by hyphens (dashes) and the other by [...]

Ok, so I was just reading the official Google blog today about their new 3D virtual experience product called Lively when I noticed some big red lines.
Anyone who uses the SEO for firefox extension knows that red means the ‘nofollow’ attribute is being used on a link.
So what are Google applying the ‘nofollow’ attribute to [...]

Interesting experiment by the Neutralize Guava guys over on Search Engine War blog where they tested and proved that Google is now indexing links in flash.
Next up for them to prove is whether text in a flash button acts as an anchor on those links…
Pretty big achievement by the Google/Adobe engineers, flash still [...]

I always wanted the ppcblog.com domain, but unfortunately it was registered before I got the chance.
At the time, the .net & .org were available aswell as the .co.uk and nobody had built a brand around the name ‘PPC blog‘ in the same way there were seo blogs seemingly everywhere.
About 2+ years ago when I developed [...]

Another example of a Wordpress blog being hacked and injected with hidden links to viagra, tramadol and the like. Their blog is on a subdomain of the main site - http://inside.123-reg.co.uk/
If the self acclaimed ‘UK’s largest web host’ can’t protect their own blog or even spot they have a big problem, what hope is there [...]

This question seems to come up a lot still and while I believe sitemaps in general can be great for helping search engine spiders crawl your site and an effective way of spreading out linkjuice (with some nice anchor text) they can also bite you in the arse when not used intelligently. Certainly submitting sitemaps [...]

It’s been a couple of days since Googles keyword trademarking policy change and it’s interesting to see many advertisers have already been slapped out of the bidding. In a quality score world, its not as simple as bidding against any brand due to quality based minimum bids. Although you might be able to display against [...]

I just spotted Google is showing onebox results for queries relating to English football clubs. A simple club search query brings back their next fixture. Screenshot below -

Only seems to be Premiership clubs currently. Cool.
Update - Google have now added last game results alongside the next fixture. As below -