http://www.ppcblog.co.uk/google-adwords/adwords-introduces-preferred-cost-bidding/ A cynical look at Pay Per Click (PPC) Sat, 22 Nov 2008 09:55:20 +0000 http://wordpress.org/?v=2.6.3 http://www.ppcblog.co.uk/google-adwords/adwords-introduces-preferred-cost-bidding/#comment-14961 Rob Andrews Mon, 14 May 2007 20:43:24 +0000 http://www.ppcblog.co.uk/google-adwords/adwords-introduces-preferred-cost-bidding/#comment-14961 On the preferred cost bidding model it seems you can't incorporate position preference. If this is so, it wipes out any benefit you could get becuase of the loss of relevancy in possibly appearing in the lower regions of the results and thus not getting clicked. On the preferred cost bidding model it seems you can’t incorporate position preference. If this is so, it wipes out any benefit you could get becuase of the loss of relevancy in possibly appearing in the lower regions of the results and thus not getting clicked.

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