Comments on: Google Quality Score Update, Bugs & Ad Pause Feature http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/ A cynical look at Pay Per Click (PPC) Sat, 22 Nov 2008 07:44:43 +0000 http://wordpress.org/?v=2.6.3 By: PPC Blog » Google Crediting Back After Minimum CPC Bid Bug http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-9191 PPC Blog » Google Crediting Back After Minimum CPC Bid Bug Tue, 17 Apr 2007 18:34:12 +0000 http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-9191 [...] Remember back in February when some advertisers minimum bids went through the roof? [...] [...] Remember back in February when some advertisers minimum bids went through the roof? [...]

]]> By: Unique ID Naples, Florida Web Design Blog http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-3034 Unique ID Naples, Florida Web Design Blog Wed, 07 Mar 2007 21:21:19 +0000 http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-3034 <strong>Who’s Got Beef With Google’s Antics?!? Increasing Your Google AdWords Quality Score...</strong> On February 21, 2007 I viewed Google’s quality score for the first time. Mind you this was also the first time I realized that I had a Google AdWords ego, because at that very moment it took a major blow. I’m convinced that the boys and girls over ... Who’s Got Beef With Google’s Antics?!? Increasing Your Google AdWords Quality Score…

On February 21, 2007 I viewed Google’s quality score for the first time. Mind you this was also the first time I realized that I had a Google AdWords ego, because at that very moment it took a major blow. I’m convinced that the boys and girls over …

]]> By: PPC Blog » Google Quality Score Update Now Live http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-2587 PPC Blog » Google Quality Score Update Now Live Fri, 23 Feb 2007 19:22:54 +0000 http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-2587 [...] The Inside Adwords Crew have announced that the proposed quality score update has been rolled out today, expecting to last up to 3 or 4 days until complete. The article confirms - Today, we began rolling out improvements to the Quality Score algorithm, which will update the Quality Score for keywords in your account over the next 3 to 4 days. As I mentioned last week, the goal of this change is to improve the quality of ads that we serve to our users by making it easier for high quality ads to enter the auction while also discouraging low quality ads. In addition, this change improves our ability to set minimum bids for keywords where we have limited data. As a result, you may see the minimum bid for your keywords increase or decrease based on the updated algorithm. [...] [...] The Inside Adwords Crew have announced that the proposed quality score update has been rolled out today, expecting to last up to 3 or 4 days until complete. The article confirms - Today, we began rolling out improvements to the Quality Score algorithm, which will update the Quality Score for keywords in your account over the next 3 to 4 days. As I mentioned last week, the goal of this change is to improve the quality of ads that we serve to our users by making it easier for high quality ads to enter the auction while also discouraging low quality ads. In addition, this change improves our ability to set minimum bids for keywords where we have limited data. As a result, you may see the minimum bid for your keywords increase or decrease based on the updated algorithm. [...]

]]> By: PPC Blog » Microsoft Adcenter CPC Bug http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-2586 PPC Blog » Microsoft Adcenter CPC Bug Fri, 23 Feb 2007 19:22:37 +0000 http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-2586 [...] As reported over at the SEroundtable and discussed on both WMW and Digital Point Forums, there seems to be a big problem with bids, with lots of advertisers being charged over their bid. Base bids’ seem to be of little relevance, with actual average cpc’s being reported to be much higher. It seems whatever Google do, Microsoft soon follow… [...] [...] As reported over at the SEroundtable and discussed on both WMW and Digital Point Forums, there seems to be a big problem with bids, with lots of advertisers being charged over their bid. Base bids’ seem to be of little relevance, with actual average cpc’s being reported to be much higher. It seems whatever Google do, Microsoft soon follow… [...]

]]> By: PPC Blog » Infrastructure Update, Not Quality Score Says Google http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-2500 PPC Blog » Infrastructure Update, Not Quality Score Says Google Wed, 21 Feb 2007 22:00:38 +0000 http://www.ppcblog.co.uk/ppc/google-quality-score-update-bugs-ad-pause-feature/#comment-2500 [...] So after the Google system bug that caused huge increases in minimum cpc that many thought (and I reported yesterday) was down to the latest Google quality score update, was apparently caused by a routine infrastructure update. The Inside Adwords blog explains - Last Friday, during a routine infrastructure update, we experienced a technical issue that significantly increased the minimum bids for some keywords. Because the maximum CPC for these keywords was not changed, a number of impacted keywords became inactive for search, resulting in fewer leads for some advertisers. This technical issue was completely unrelated to the Quality Score updates that we have planned for later this week. [...] [...] So after the Google system bug that caused huge increases in minimum cpc that many thought (and I reported yesterday) was down to the latest Google quality score update, was apparently caused by a routine infrastructure update. The Inside Adwords blog explains - Last Friday, during a routine infrastructure update, we experienced a technical issue that significantly increased the minimum bids for some keywords. Because the maximum CPC for these keywords was not changed, a number of impacted keywords became inactive for search, resulting in fewer leads for some advertisers. This technical issue was completely unrelated to the Quality Score updates that we have planned for later this week. [...]

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