Comments on: Thoughts On Yahoo Paid Inclusion

By: Monty

Monty — Tue, 18 Sep 2007 21:55:22 +0000

At least for the US version, an easy way to spot which “organic” listings are actually SSP is to look for “Cached” after the description in the SERPs. Results that come from the Search submit Pro will not have a “cached” version link.

By: PPCblogger

PPCblogger — Wed, 14 Mar 2007 17:40:31 +0000

Todd, the redirect is not at the very start of the url.

All of the Yahoo urls start with http://uk.wrs.yahoo.com/_ylt=

Then there is a whole load of cr@p, (technically put) followed by the redirection. If you view the properties of the mentioned url and look at it half way along, you will see its still there.

What are they trying to do, make more money immediately? Or compete with Google to have high-quality search? This definitely doesn’t lend itself to making their search any better.

I’ll be cynical and go with money..

By: Todd

Todd — Wed, 14 Mar 2007 13:50:03 +0000

I looked at the search for http://uk.search.yahoo.com/search?p=loans&prssweb=Search&ei=UTF-8&fr=yfp-t-501&x=wrt&meta=vc%3D
and don’t see the redirect for any of the links. Maybe Yahoo changed it so that they all appear the same?

Regardless, I think Yahoo has to get rid of this thing. What are they trying to do, make more money immediately? Or compete with Google to have high-quality search? This definitely doesn’t lend itself to making their search any better.

By: RAJIV

RAJIV — Wed, 14 Mar 2007 10:47:16 +0000

We are talking about commercial sites. There are no problems with searches on non commercial pages if they have been created properly. SEO cannot make money out of them.

Yahoo and Google are businesses with a profit motive. We wish to see unique rules applied to all pages. As you know this is not the reality, rules are mend to protect their own rights by search engines. As a result, you may find PPC, Search Submit Pro or a another way through wich they generate huge income. This concept will never help any one to make internet a perfect market. Only high advertisers will gain at the expense of genuine small businesses.

Lets talk about how we could improve this situation rather than what is not possible to change. Great ideas worldwide could sort out atleast part of these problems. This will make an equal opportunity to all businesses, create a highly competitive market where genuine businesses and consumers will win. It is not hard, we are on our way to complete this task.

Currently we are looking at Intelectual Property Rights / Copyrights for a process that may overcome current problem. We will look for investors and contributors worldwide to make this a success. SEO, Finaciers and other IT professionals will be an asset to our success.

All are welcome to participate.

By: PPCblogger

PPCblogger — Tue, 13 Mar 2007 22:50:45 +0000

Take a look at a search for ‘loans’ -

http://uk.search.yahoo.com/search?p=loans&prssweb=Search&ei=UTF-8&fr=yfp-t-501&x=wrt&meta=vc%3D

No.2 in the SERP from ukpersonalloanstore.co.uk is paid inclusion.

If you view properties of the url you will see ‘http%3A//rdre1.yahoo.com’ before their url.

By: Shell

Shell — Tue, 13 Mar 2007 20:32:47 +0000

Dan, I tried to spot the paid inclusion and couldn’t see the redirect on some sites I am fairly certain are doing the paid inclusion. Can you give an example of a search and and search result listing that does this so I can be sure I’m looking for the right tip off?